INNOVATION, CONNECTION AND TRADITION. ERREÀ SPORT UNVEILS ITS NEW FOOTBALL WITH ITS OWN QR CODE
Innovation, connection and tradition - these are the ingredients that have gone into the new official football for Serie C, for the forthcoming 2021/22 season. It's called Magister Legacy and has been produced by Erreà Sport.
The innovation comes in the form of an unprecedented graphic concept, designed to increase the reactivity of “reading” the trajectory and speed of play, but the Erreà Magister Legacy's most important and innovative feature is what it contains. The football itself has had a special QR Code added, which allows the Lega Pro to put out exclusive information, making it possible to receive and share news and updates.
As a result of the technology and the scanning ability of mobile phones, users can access dedicated digital content, switching quickly and easily from offline to online, as through in a sort of link that connects both worlds and is always active. This will facilitate the connection between supporters, fans and the club.
The new football will map out the Lega Pro's future prospects, looking ahead but not forgetting the values of tradition. It's a tradition that is tied to a story that has been ongoing for over sixty years, written by sixty clubs, deeply rooted within their own territories, that see social responsibility as a strategic asset for sustainable development.
From a graphic perspective, the inspiration behind the football comes from the Lega Pro’s brand ID. White, with red, green and black panels, it recalls the colours of the recently restyled logo.
On a technical level, Magister Legacy is perfect for top-level competitions. As a result of its thermally bonded structure and the R-176 textured polyurethane micro particle coating, the football also guarantees better stability in flight and an explosive response to footballers' feet, ensuring smooth playability and the maintaining of its functional properties under all playing conditions.
“We are on the verge of a new season, hoping that it may be accompanied by the presence of supporters, in the stands, who are even more knowledgeable and responsible, and by a return of a new normal” says Lega Pro President, Francesco Ghirelli “Just like the partnership with Erreà Sport, the ball represents a path of continuity with regard to the past. It's an expression of the Lega Pro's deepest values, like the strength of connections, and attachment to the territory. It is also an anthem to innovation, because it uses the opportunities provided by technology and digital.
We are proud of this outcome” states Angelo Gandolfi, President of Erreà Sport. “Alongside the Lega Pro we are carving out a very significant and fruitful path, a work of great quality with which we are particularly satisfied. This year's football and the message it brings with it are totally in line with our values. We must look to future generations, build a new normal and new prospects for football and for the country, making a real effort to remain “connected”, joining forces and putting up a united front”.